What is Brain Awareness Week?
Brain Awareness Week (BAW) is a global campaign to increase public awareness about the progress and benefits of brain research. Brain Awareness Week also aims to increase community awareness of the potential for improving the long-term health of the brain through lifestyle changes and risk-reduction strategies. The Dana Alliance, based in New York, founded BAW 20 years ago, and continues to administer the campaign alongside the American Society for Neuroscience.
The Neurological Foundation of New Zealand has been an official Brain Awareness Week partner for the past ten years. From modest beginnings, the Foundation has developed Brain Awareness Week into a significant public education event with a national programme of ‘Brain Days’ and public lectures.
For one week every March, Brain Awareness Week unites the global efforts of over 2,200 universities, hospitals, patient groups, government agencies, schools, service organisations and professional organisations in 76 countries in a week-long celebration of the brain. During Brain Awareness Week, campaign partners organise creative and innovative activities in their communities to educate and excite people of all ages about the brain and brain research. Events are limited only by the organisers’ imaginations!
Kiwi brain researchers’ world-leading studies on the human brain have led to exciting new insights into the treatment of brain disorders – their work has also helped to raise awareness of the huge importance of brain health and the vital need for continuing research. The Neurological Foundation has been sponsoring New Zealand’s neurological researchers for over forty years and has simultaneously been building public brain health awareness. We are excited to be both a part of the history, and a cornerstone of the future of neuroscience!